Put moisturiser on first
Your skin will repel concealers and foundation if it is too dry, moisturizer will prepare your skin for concealer and make it much easier to blend it in. If working on your neck area with foundation or concealer then make sure you moisturize it too to avoid lines.
Apply cream concealer with a non latex sponge
Whether from a tub or a cream concealer put your concealer on to a sponge first, even with sticks you could try a non-latex sponge to get a better natural look and to spread it more evenly. Some people dot on concealer and then rub it in with their fingers, a brush or a sponge but this isn’t going to give the perfect results you want.
Don’t go too light with your concealer,
It is important to get the shade right and it is better to go a little lighter than your natural skin colour than too dark, but don’t make the mistake of going too light. Having a concealer palette of four or more colours will mean you can always choose the best colour and a day catching a tan won’t leave you having to make do with the wrong colour.
Working on dark circles
Using a Dark circle concealer or general concealer or foundation to get rid of dark circles is a popular make-up technique but is often done badly. You must ensure the colour you use is closely matched to your natural skin colour and not too light. Many people go a shade or two lighter in order to counteract the darkness underneath but with a good quality concealer this shouldn’t be necessary.
Thin layer build up
Build up a thin layer of concealer and then add it in small amounts, this should allow you to find the perfect point where blemishes and spots are hidden but your skin tone is still showing through, making it look natural; if you suddenly realise you have added too much then take it all off and start again.
Use lighter concealer than foundation
Use a concealer about the same as your natural skin tone and then a slightly darker foundation for a more natural look, this should allow areas with concealer on to blend in naturally whereas a darker concealer will show through.
If you have foundation on take it off before adding concealer
Don’t try to add concealer on top of foundation as it won’t blend in properly even if you then add more foundation on top. It will be easier in the long run and look much better if you remove your makeup and start a fresh if a blemish or spot comes up which you haven’t previously concealed.
Look out for UVA and UVB protection
Some concealers or foundations include sun protection look out for one that will protect against both UVA and UVB rays: less to stop you getting burnt and more to stop your skin aging prematurely.
A concealer palette as mentioned will mean that you can adjust based on whether you have caught a tan, and also if you are a little under the weather and pale. Also though a concealer palette means that you can use slightly different tones on different parts of your face which won’t always be quite the same, especially with under eyes and cheeks.
Use the right concealer for your skin-type
If you have greasy skin some concealers will have the oil soak through and the concealer will easily rub off. If your skin is dry then some concealers will flake off and not blend in properly; choosing the right concealer makes a difference.